🐽 Pig Pilots ✈️

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Want to start from the beginning?

I'm so stoked about my progress thus far! 😎

I think a good deal of my #success has come from productizing my work at the beginning of June. People want to quickly and easily understand the value they get for the price they pay.
That's why my retainer packages have been getting such great feedback.
I want to really hone in on this #retainer concept more, because I think it can be the key to #sustainable success, and a very fat Piggy Bank.

tl;dr Introducing retainer packages have really helped me to skyrocket in a short period of time. I think it might be the key to my sustainable success.

Author Bree Weber Published 6/14/2018, 2:04:49 PM Permalink

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I've changed everything

I've been feeling for a while that my system for monitoring my progress on #minigoals and #conditionals was not quite robust enough. I've complained about it a few times like when I said it was forcing me to choose between money and fame from as far back as April.
So, it's been a long time coming, but I did it! I have a new conditional system.

There are a couple really big changes. Probably the biggest two are:

  1. 🚫 There is no more engagement conditional
  2. 🚫 There is no more popularity conditional
Say what!!!
Yup! I just celebrated my 3 month anniversary as a #contentwriter! #Popularity and #engagement are no longer my focus. I need to scale this #pilotidea into a full-blown business. What does that entail?

Well, first of all, like literally every other successful business on the planet, I need to earn a profit.

There is no second of all.
Everything else that we #entrepreneurs focus on like branding, marketing, networking, productivity, sales funnels, pipelines, etc. is just strategies and channels that we are using in the hopes that it will bring in revenue that exceeds our expenses and taxes. So, yeah, #profit.

The other big change I've introduced is a Piggy Bank 🐷

So, it's no longer about #success or #failure, because I've just spent 12 weeks proving that I can not only succeed every single week, but grow tremendously (minimum 50% #growth every week!).
Instead, every time I exceed my #minimummonetary, I add that excess amount into my Piggy Bank. If I don't meet my minimum monetary, I subtract the difference (between my goal and what I actually earned) from my #PiggyBank balance.
It works just like a profit and loss statement. As long as I have bank in my bank, I continue to push forward and grow this business. If my #bankbalance goes negative, I re-roll with a new pilot idea.
Yup, scary as hell!.
But it also reflects the reality we all live in. If you #invest in yourself, build a #business, and turn a profit, great! But if you take all the same steps and go broke or into debt, you close up shop and move on.

I'm also piggy-backing Bonus Bucks onto the Piggy Bank (get it? πŸ˜‚)

When I exceed my minimum monetary by more 10%, I pay myself a bonus of 10% of that excess called Bonus Bucks. If the next week, I exceed by 20%, then the #BonusBucks are equal to 20% of that excess. Every week, the Bonus % increases for as long as I'm on a streak. Miss a week, and reset.
Bonus Bucks help me to increase my Piggy Bank when I'm doing really well and help me offset the weeks (or months πŸ˜”) that are slow. Or, ya know, if I just want to take a vacation. I can use my Piggy Bank balance as a buffer.

I'm really excited about this change and to see what happens this week! 😬

tl;dr I changed my entire conditionals system. I've dropped engagement and popularity altogether. It's all about monetary for business success, which is why I brought in Piggy Bank (to track how I can surpass my goals) and Bonus Bucks for doing really well. It's not about success or failure each week. Now, it's all about keeping my bank balance in the green.

Author Bree Weber Published 6/11/2018, 10:37:10 PM Permalink

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I met my first #contentwriter #conditional! πŸŽ‰πŸ€©πŸŽŠ
I earned over 500 #PigPointsβ„’ in #Popularity from #Fiverr
  • Each view or click = 14 PigPointsβ„’
You can see that I didn't receive any impressions, clicks, or #views (let alone orders or cancellations) from the top three gigs, because I only created them earlier today.
I made a lot of changes to bottom 2 gigs listed trying to figure out what works and how to get engagement. Over the course of this week, after setting up the original gig details, I:
  • revised the description
  • recorded and uploaded a video
  • uploaded new, customized images
  • changed the pricing structure
  • changed the title
  • recorded and uploaded a new video
  • changed the title again
  • changed the description again
  • lowered the prices
  • reduced the turnaround time
  • changed the title again
  • changed the pricing structure again
Even so, there were some things I couldn't change.

Why do I look scared in the video preview imageβ€½β€½β€½

Anyway....
I chose not to include impressions (number of times my "gig" shows up as a thumbnail) as a Popularity Action, because someone scrolling through a search page with my face next to a 100 others may or may not even notice me.
Initially, I chose to include clicks (from those impressions), but looking at my results, I realized that I'd be counting these numbers twice in my points calculation since they're technically included in views.
So, I've revised the Popularity Action conversion to PigPoints for Fiverr to:
  • Each view = 14 PigPointsβ„’
In any case, 14 PigPoints x 43 views (24 from gig 1 + 19 from gig 2) = 602 PigPointsβ„’
Since I needed at least 500 PigPoints, it's a #success! That means I extend this #pilotidea for another week, and the popularity conditional drops off until I meet a monetary conditional.
Since I have new platforms, I really need clarify the Engagement Actions for each platform, or find replacement platforms. All of which, I'll do before Monday!

tl;dr I earned PigPoints and met a conditional as a content writer. I changed up my approach a lot, including what counts towards PigPoints conversions. I'm extending my pilot idea for another week, but the popularity conditional drops off. I'll have to meet a monetary or engagement conditional next.

Author Bree Weber Published 3/23/2018, 8:25:58 PM Permalink

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